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Marlee Baldridge

Audience Research

The Eudora Times is a small publication partnered with The University Daily Kansan that covers daily news. As a part of our a class, I worked with The Eudora Times to create a new content system and monetize it. I pitched the idea of texting their audience with small updates using SMS text-messaging, based on my findings that a quarter of Eudoran residents lack access to high-speed internet. Read about the project on Poynter.

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